Understanding the Future of SEO: What to Expect in 2016 and Beyond
Search is an ever-changing landscape of different variables that quantify what makes a website strong enough to rank. As we approach the end of 2015, some of us may be wondering what to expect in 2016...
View ArticleVol. 49: Eminent SEO is Moving, Google My Business Shakeup, November Roundups
Eminent SEO News: We Are Moving, New Hire Entrance to Eminent SEO’s new Mesa, AZ office One month after our sixth anniversary, we signed a lease and got the keys to a bigger and better office space!...
View ArticleIs Keyword-Rich Anchor Text No Longer Necessary?
Ask any SEO specialist about anchor text, and you may unwittingly spark a lively debate. It’s often a source of both angst and confusion. With the Google Penguin series of algorithm updates, knowing...
View ArticleDo the Fields of PR and SEO Overlap? A Closer Look at How One Can Strengthen...
Fresh out of college with a public relations degree, I found myself stumbling into the world of search engine optimization – specifically, link building. I wondered how the two realms would overlap,...
View ArticleTop Tracking Metrics to Measure for Organic Marketing
Organic marketing is one of the most effective ways to market your website as a long term investment. With that being said, you want to be able to track how effective your efforts really are. So, what...
View ArticleWhy You Should Outsource Your SEO to a Digital Marketing Agency Instead of...
When it comes to growth, unless your business relies solely on word of mouth or printed collateral, you’re going to want to explore the huge potential that marketing in the digital realm offers. More...
View ArticleHow Long Does SEO Take and Is It Worth It?
As Google, Facebook and the other popular platforms continue to change the terms of their advertising services, many who have previously overlooked organic marketing are now asking, “Can I use SEO...
View ArticleVol. 83: Link Building Answers Could Be Right Under Your Nose
Turn Existing Relationships into Link Building Connections If you’re a small business owner, you’re going to have to lean on existing relationships – personal, professional, etc. – to help get your...
View ArticlePassing the Torch: Updating Your Website’s Backlink Strategy for 2018
As long as Google has acted as our de facto gateway to the rest of the Internet, so too have brands and marketers developed strategies for optimizing their content according to Google’s algorithm....
View ArticleShould I Disavow My Bad Backlinks?
In a technical SEO group I’m in on Facebook I see a lot of questions on a day to day basis regarding aspects of SEO, however, I don’t always have the time to give a thorough answer and sometimes it’s...
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